The Trend of OTT and Ad-Supported Services

OTT platforms are gaining users at a fast pace these days.

An environment has been created where content can be enjoyed regardless of location.

As OTT platform prices continue to increase,

more users are looking at ad-supported free services.

This post explores the growth of OTT and the reasons free streaming is gaining attention.

How did OTT services begin?

OTT platforms evolved by replacing cable TV with online streaming.

Because users can watch content anywhere with familiar devices like smartphones and tablets,

OTT became a mainstream choice.

After the pandemic increased time spent indoors,

OTT viewership expanded significantly.

Strengths and weaknesses of OTT platforms

OTT allows users to watch what they prefer on demand.

Platforms like Netflix, Wavve, and TVING continuously release diverse content.

There are also some limitations.

Growing costs create frustration for users.

Recently, complaints about rising fees have become more common.

Understanding free streaming

Ad-supported streaming offers free access to users.

Users can watch movies and shows without financial burden.

Ad-based streaming models are expanding.

It balances cost savings and profitability.

Growth reasons of FAST services

FAST services are quickly settling into the market.

Demand for cost-free viewing increased after COVID.

Emerging FAST here platforms are gaining attention.

More genres mean broader appeal.

In conclusion

As OTT subscription fees rise, interest in free streaming continues to grow.

Comparing services and choosing what fits your lifestyle can be enjoyable.

We can expect streaming services to become even more diverse and accessible.